Sjavaridjan Rifi was founded in the year 1994 by Kristinn J. Friðþjófsson and family. Fishing and processing seafood has been a part of the family heritage for nearly half a century. Sjavaridjan Rifi has a reputation for great quality and it has grown since the processing plant was established, where the main goal is quality and purity. Employees are 25.
Sjavaridjan Rifi is located on the dockside in the fishing village of Rif. Rif is a village with nearly 200 residents and is a part of Snæfellsbær which has a population of 1.700 residents. Daily transport is from Rif to Reykjavík and to the International Airport in Keflavík (250 km./155 miles).
To maintain top quality both vessels of the fishing company Kristinn J. Friðþjófsson are equipped with long line fishing gear. In the year 2015 Sjavaridjan Rifi took a big step in updating to the latest technology in fish processing and invested in Valka Water Jet Cutter. The Valka Cutter is a combination of an X-ray and 3D image processing system. Robot controlled water jets remove pin bones and cut the fillet into desired portions. The latest update is aligner grader that simultaneously grades and packs produce into boxes.